Rueil Malmaison, France, February 15th 2006 – Schneider Electric is sponsoring the “La Rivière” route through the Quay Branly museum (Paris, France) – a route designed for all visitors, especially the disabled. The aim of this visitor route is to offer a fun museum visit suitable for handicapped visitors, using “sensory” signs – tactile, video, audio.
“La Rivière”: a new museum proposition
Incorporated into its furniture and its organic form, covered with leather and designed by Jean Nouvel, stretching over 200 meters in the very heart of the museographic presentation, “la Rivière" offers a themed view which is complementary, but different – a change from the geographic approach of standard collection displays – constructed around the concept of imagined spaces, inhabited by non-western populations.
Three themes – Sacred Places, Human Places and Places of Discovery – are developed and interlinked with concepts such as Traveling, Honoring, Living, Roaming, Discovering and Collecting. The museum presentation of “la Rivière” includes many installations generally composed of texts and audiovisual programs, with tactile texts in relief for visually-impaired visitors.
Unlike a traditional exhibition, “la Rivière” does not show any real objects, but always transpositions of representations, observations and interpretations of multiple views of the world. The route leads visitors through the most diverse and striking features of the societies presented in the Musée du Quai Branly. In a few short strides, visitors move from Australia, to Mongolia, then to Mexico… and discover a whole range of ways of thinking about space, inhabiting it, roaming across it and imposing order on it.
The Musée du Quai Branly and Schneider Electric: drawn together by shared values.
The corporate sponsorship agreement between Schneider Electric and the Musée du Quai Branly is part of a long-established approach by Schneider Electric. For Henri Lachmann, CEO of Schneider Electric, “this project is totally in keeping with our philosophy and values: for the third time, Schneider Electric has signed a three-year agreement with the labor organizations concerning employment of disabled people”.
For Stéphane Martin, President of the Musée du Quai Branly: "'la Rivière' is one of the major successes of the policy on accessibility of collections and the inclusion of handicapped people in the museum’s plans, in terms of its museographic offering.”
Schneider Electric’s actions in favor of disabled people:
- Schneider Electric employs a workforce of 92,000 in 130 countries and has made “development of our responsibility with regard to civil society” part of its global policy. This means that, in France, 7% of the company's hosting capacity for trainees, internships and sandwich courses is reserved for young disabled people still at school or attending professional training.
- In France, the Schneider Electric Foundation is very much present, helping young disabled people thanks to the commitment of many employees who devote time and resources to this. This is the case of the ANAE (national association of school stakeholders), which aims to design, create, manage and coordinate leisure centers for adults and children with motor, mental or sensory impairments.
- Other partnership agreements exist throughout the world. For example, El Baraka in Algeria, the national association for disabled people, to which Schneider Electric gives financial aid in order to accompany disabled children from poorer backgrounds throughout their school year.
- Finally, Schneider Electric supports its disabled employees and sports champions: Alim Latreche (Olympic fencing champion), Alain Fuss (3rd in the handisport road race) and Jean Delaey (10th in the French Semi-Marathon Championships).
Schneider Electric joins the circle of major benefactors supporting the Musée du Quai Branly.
The inauguration of the museum and “La Rivière” route will take place on June 23rd 2006.
About the Quai Branly museum
Imagined by the architect Jean Nouvel, the Musée du Quai Branly, dedicated to the Art and Civilization of Africa, Asia, Oceania and the Americas. Thoroughly modern, the institution’s work focuses on the preservation and enhancement of collections, as well as research and teaching, with the creation of an inter-disciplinary research center. As a crossroads of world cultures, it follows a policy of staging live shows related to the exhibitions presented.
About Schneider Electric
World leader in electrical distribution and automation & control through its world brands, Merlin Gerin, Square D and Telemecanique, Schneider Electric develops a global offer of products and services for the residential, building, industry, energy and infrastructure markets.
In 2004, Schneider Electric and its 92,000 employees achieved sales of € 10.4 billion through 13,000 sales outlets in 130 countries..
Schneider Electric : Giving the best of the New Electric World, to everyone, everywhere, at any time.
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Muriel Sassen, Press Officer
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